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In just a few days, I officially put my sales hat back on after a 3 year hiatus.  I started this website for some friends that work in sales several months ago.  I thought the site was a great idea back then and still do.  They got caught up in the day to day sales chase of things and haven’t really found the time to write.

I am heading to Las Vegas in pursuit of the infamous leads.  The Consumer Electronics Show is not an easy place to go to close a sale.  That doesn’t mean that its impossible or that you shouldn’t try to close a sale there.  But there are literally a million people, lights and whiz bangs and noises everywhere, scantily clad women, alcohol and more foot traffic congestion than St Patrick’s Day in Savannah.  (Similar number of people, except they get to fill up a town instead of a convention center). 

Then there is the rest of Las Vegas.  More drinks, gambling, shows, scantily clad women, tourists etc.  Its just plain difficult to get someone’s attention there and keep it!

I’ve tried lots of tactics there over the years.  Closing before the show, planning to close at the show, wining and dining till the wee hours in the morning, just to get up after an hour of sleep and hit the show to start all over again.

This time, however, I have the amplified power of social networks behind me.  I know how to reinforce a sale with social networks, keep in touch before during and after the show, and prevent those leads from getting cold.  So this year, I am going to the show to simply gather leads.

Gather as many Leads as I can gather in about 3 and a half days.  I’m heading out there packing my laptop, an air card, a camera, a video camera, a voice recorder and the ever important business card scanner.  The goal is to gather the leads and then organize, disperse, (even sell), those leads to close them over the next several weeks to come.  One thing that is a truism about the movie Glengarry Ross, there is power in leads.  Power not only in the use of the leads, but in controlling the leads themselves.  I’m going to work those leads from every angle imaginable!

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